Clarity over Certainty

There is nothing worse than running confidently in the wrong direction. This is a thought I have had about multiple leaders over the years. To see someone absolutely certain about their “rightness” without regard for the outcomes and without proper research on the likely outcomes of their decisions makes for a horrible show. And yet, we are seeing more and more of this. But why?

Throughout history, when we see an uncoachable leader, who has to be right, and who makes unilateral decisions regardless of the counsel of his/her people, we know we are about to see a fall. Proverbs 16:18 was a warning about decision-making when it stated, “Pride goeth before destruction and a haughty (self-absorbed) spirit before a fall.” The need to be better than others, combined with too great a view of self, has caused all kinds of trainwrecks over the years.

As leaders, there are three constructs that can keep us from destroying our careers as well as the careers of others.

1. Do your research — Seek out proof, not opinion, about any business idea you are exploring. There are a lot of opinions out there, but there is also verifiable truth.
2. Ask for both sides — When a decision is being considered, ask for your group of advisors (direct reports) to divide in two. We want one side to support the idea and the other to attempt to discredit it. Halfway through the discussion, make them all switch. This forces a full discussion on a topic/idea.
3. Focus on the good of the people and the organization over your own validation — This focus on ensuring your people and company come before your own success makes a huge impact on everyone. There are hundreds of stories of arrogant CEOs striving to be validated and praised, who ultimately destroyed amazing companies. When you keep your focus on the right end-game, things work out for the best.

By doing real research, asking for balanced discussion, and focusing on fulfilling our mission through and for our people and organization, we protect everyone better. Don’t be that person that tells people “they just know they are right.” That person creates all kinds of issues through their certainty and destroys companies, taking themselves down in the process. It is your responsibility to serve the mission, vision, values, and people that you lead. Stay clear, rather than certain, and you will find that success chases you down!